New Nutrition Icon is Consistent with PointsPlus® Program, Guiding Americans to Eat More Fruits and Vegetables

The USDA recommends:
- Fill half your plate with fruits and vegetables, a message that Weight Watchers® has already embraced with PointsPlus. In fact, all fruit and most vegetables now have zero PointsPlus values.
- Eat a healthful, balanced diet made up of nutrient-dense foods—the kind of approach that is proven to help with weight management. Our Power Foods do just that and provide an easy way to identify the most nutritious, most satisfying food choices.
- Make environmental and behavioral changes to live a healthier lifestyle. This is the first time that the government is formally recommending behavior change. Its emphasis on healthy eating, physical activity, behavior modification, and a supportive environment is fundamental to the Weight Watchers approach